USD | Universal Skates Design

USD Skates has a strong commitment to making the best inline skates on the market, and it has succeeded. It was inaugurated in 1997 on the 29th of July, with the name UPSIDEDOWN, where its beginnings developed the Damocles model, as well as many replacement components.

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USD Skates: Aggressive skates

They have undoubtedly revolutionised the sport of aggressive skating year after year, making available top quality and totally unique aggressive skates, with sleek designs and improved features with each new release.

In their repertoire they can boast of manufacturing carbon skates, being the first to sell them in the market, giving a clear message that for USD innovation never stops. 

USD skates are available in our online shop Slide inLine at very affordable prices. If you have any questions or concerns, please do not hesitate to contact us via email or call us on our customer service line.

USD Skates History

USD's intention has always been to move towards revolutionizing the industry with innovative new concepts, allowing riders to create their own custom styled skates.

Shane Coburn in conjunction with Arlo Eisenberg, planned and took on the task of transforming the name UPSIDEDOWN to the current USD (UNIVERSAL SKATE DESIGN) and brought together their expertise to direct the marketing strategies and design of the skate designs.

In this same year the mythical Throne skate model was launched on the market, proposing the customization of the skate to a higher level, being the first time that different frames were used, presenting the Kyzer, Senado and 50 / 50 cases.

In 1999, Brian Shima joined the group, as did The Psirus skates, arriving with a new look and outstanding performance.

In 2000, the company released Joe Navran's TAT COUP video, becoming the most popular skate video ever made.

In the following years USD Skate was integrated into the progress of the UFS technique, a universal frame assembly method becoming the standard for aggressive skates.

2005 saw the introduction of the Legacy skates, a softbot - hardboot being a hybrid fully crafted by an excellent set of USD experts, resulting in the first fully customisable boot with adjustable soles.

2007 marked USD's 10th anniversary with the release of the USD Rachard Johnson red Throne, starting a new trend in the USD skate approach by creating cool styles.

The twentieth anniversary was in 2017, and the USD VII boot was introduced, being much more comfortable, with great stability and toughness.